I’m kind of starting to feel like that actually may be what reddit wants - because the tech savy people using third-party apps are also probably just ad-blocking, and it’s usually a niche content that will never be massively consumed. Compare that to the junk at instagram or TikTok, that doesn’t require any kind of effort to interact with, and compare how many users such platforms have.

I think Reddit would be pretty happy with their content turning into TikTok junk for the masses, and their userbase changing into consumers of that content. Just because there’s just a lot more of people who consume such content, and who are used to companies milking them for profit and bombarding them with ads, because they just don’t care.

EDIT: And by driving away the “nerds” who moderated and kept a higher standart of content, which in turn turned away the users looking for more easily consumable content, they may get just that. The teens who probably heard about Reddit being the place where cool nerds hang out and tried to get into it, only to be turned away by actual content, will now find exactly what they are looking for.