edit: title word

  • dustyData@lemmy.world
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    9 months ago

    Nebula, Curiosity, Floatplane. The problem is not the videos, it’s the revenue. Many popular YouTubers, don’t actually make a living out of YouTube. But out of sponsored videos. Many more just live out of Patreon. For example, James Stephanie Sterling intentionally doesn’t monetize the videos and intentionally break different copyrights with different litigious holders to avoid anyone monetizing the video (copyright lockdown). It’s the ones who are way too small to live off of alternatives or don’t fit other platform’s brand that get left out to fend on their own against YTs gargantuan and irrational stranglehold monopoly on the space. There’s simply not a large enough market of users willing to pay, Google made sure to make it that way.

    For years YT has waged war against small niche channels. They don’t bring enough ad revenue, unlike the MrBeasts and the Michael Brownlees level channels.

    Even the biggest YouTubers don’t make enough money to sustain something as large as YT. And if they wanted to, they would have to give seats and voice to the same type of undesirable stock bros that make Google the enshittified hellhole it is now.